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Unique in Fukushima

Ouchi-juku
History & Culture

Ouchi-juku

Take a journey to the past in Fukushima Prefecture’s Ouchi-juku area. This isolated village boasts thatched-roof houses and natural streets making you feel at one with the people who lived here hundreds of years ago.Nestled in the southwestern mountains of Fukushima, Ouchi-juku is a great spot to visit thanks to its unique charm and history. This village was established under the post station system of the Edo period, and played a vital role as a rest stop for travelers.In 1981, the well-preserved streets of Ouchi-juku led to it being designated as an Important Preservation District for a Group of Traditional Buildings. It isn’t difficult to see why—the village looks as it did during its heyday. And with no telephone or electric wires above ground, the view from the top of the hill overlooking the village is marvelous.It is a picturesque village where you can lose yourself to the flow of time. The traveler’s road that used to run through this village was called the Shimotsuke Kaido Route, or the Aizu Nishi Kaido Route.Ouchi-juku not only connected Aizu to Nikko, it also connected Aizu-Wakamatsu to Imaichi, a post town on the Nikko Kaido Route in Tochigi Prefecture. This road was frequented by many travelers as well as by the processions of feudal lords who had to travel to and from Edo periodically.Travelers of the Edo Period rested at the inns of Ouchi-juku to relieve their fatigue. Nowadays, festivals and events help draw in new visitors. The annual Snow Festival in February turns Ouchi-juku into a pretty candlelit scene.Visit in July to see a procession of dancers dressed in traditional Edo Period costumes, and you might even get to wear a happi (festival attire jacket) and join the locals in their celebrations!And when you’re feeling hungry be sure to try some of the local specialties, which include negi soba (fresh buckwheat noodles eaten using a green onion), stick-roasted char fish, and more.Please be aware that some restaurants are closed on Wednesdays, so lunch availability may be reduced.

The Great East Japan Earthquake and Nuclear Disaster Memorial Museum
Disaster Recovery & Revitalization

The Great East Japan Earthquake and Nuclear Disaster Memorial Museum

The Great East Japan Earthquake and Nuclear Disaster Memorial Museum (東日本大震災・原子力災害伝承館, often referred to in Japanese only as ‘Denshokan’ [伝承館]) is located in Futaba town, in the coastal area of Fukushima prefecture.Through exhibitions, storytelling, research and interactive displays, visitors can learn about this area before, during and after the disaster, deepen their understanding of the revitalization of Fukushima and the decommissioning of the TEPCO Fukushima Daiichi Nuclear Power Station, as well as listen to testimonies of residents.This museum shows how Fukushima has dealt with a complex and unprecedented disaster and its ongoing consequences, and communicates lessons for the future on the importance of disaster prevention and mitigation.The museum opened in September 2020 and has about 200 items related to the The Great East Japan Earthquake, tsunami and nuclear disaster on permanent exhibition.Exhibits include explanations in both English and Japanese.Located near the museum is the Futaba Business Incubation and Community Center.

Ashinomaki Snow Park
Snow Activities

Ashinomaki Snow Park

Looking for a fun place to enjoy the snow with the whole family? Ashinomaki Snow Park is a great place to enjoy the fluffy Fukushima snow. The snow park is set in a picturesque field that is bordered by a lovely forest and river.Activities such as snowmobile driving, banana boat riding, tubing, snowball fights are all possible here! You can even hang out in Japanese igloos or “kamakura” and roast mochi over a fire. Riding in banana boats and being pulled in snow boats are especially popular activities at the snow park. The snow park is also a popular destination for snowy photoshoots!If you want to visit on a weekday, reservations must be made by 5:00 p.m. the day before. For weekend visitors no reservation is required.Dates of operation are dependent on snowfall;  in general, dates are roughly mid-to-late January until late February. Please be aware that prices are subject to change.

Inawashiro Ski Resort
Snow Activities

Inawashiro Ski Resort

Inawashiro Snow Paradise offers 17 courses across 2 expansive areas, each tailored around a different skiing style. Its convenient access is also a major draw for tourists.The resort is well-known for being free on weekdays, with half price tickets (2,800 yen for an adult, 1,400 yen for elementary school students) on weekends. This is available via a free membership program where guests sign up using a QR code. The process takes roughly 10 minutes. This allows guests to experience high-quality skiing while saving money on lift tickets.

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