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Welcome to the Lucky Island

Located only 90 minutes north of Tokyo, Fukushima Prefecture is the third-largest prefecture in Japan, split into three unique regions that each offer a different way to experience Japanese culture.

Access to Fukushima Prefecture in Japan.
Aizu Area
Central Area
Coastal Area

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Activities in Fukushima

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Ultimate Tadami Line Winter Tour

¥7,230 per person

8 hours

Aizu Winter Bus: Tsurugajo Castle & Ouchi-juku

¥7,230 per person

5 hours

Guided Coastal Cycling Experience

¥13,500 per person

3.5 hours

Tatami Making Experience

¥4,500 per person

2 hours

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Unique in Fukushima

Ouchi-juku Snow Festival
Events & Festivals

Ouchi-juku Snow Festival

Ouchi-juku’s rows of thatched-roof houses (which date back to the Edo Period) are transformed into a winter wonderland during Ouchi-juku Snow Festival, which takes place every February. Bright white snow falls and slowly builds up, as candles burn bright in snow lanterns, bathing the old post town in warm light. Various events are held during the two-day festival, the highlight being the flaming torch parade and fireworks on the first evening.The 2026 festival will be held Saturday 14th and Sunday 15th February, 2026.The schedule for last year can be found on the Ouchi-juku Tourism Association website in Japanese, or as below in English:Getting to Ouchi-juku BY LOCAL TRAIN & BUS 2025:Full-size PDFs of the bus scheduleFull-size PDFs of the bus schedule
Paint Your Own Akabeko
Cultural Experiences

Paint Your Own Akabeko

Bookings for the akabeko painting can be made on the official reservation page.What is 'Akabeko'?The akabeko legend started at Enzoji Temple in Yanaizu Town, in the Aizu region. The construction of this temple began in the year 807, but due to a huge earthquake at the end of the seventeenth century, it had to be repaired in 1617. It was during the reconstruction of the temple that the akabeko became a folk legend.It is said that moving the wood and other supplies necessary for the reconstruction work was incredibly difficult because materials had to be transported from various villages upstream of the Tadami River. The materials were heavy and the journey to the temple was long. Cattle were used to transport materials, but many struggled to bear their loads.Then, out of nowhere, appeared a cow with a red coat. (It should be noted that, in the past, the word ‘red’ was used to describe the color ‘brown’, so it is likely that it was a brown cow.) The red cow supported the other cows and helped the priests who were constructing the temple until it was completed. Then, it suddenly vanished.'Akabeko' means 'red cow' in the local dialect.A number of statues of the cow were built inside the temple grounds so that the people of Yanaizu could express their gratitude to the akabeko.In the years following, there was a range of legends about the akabeko, with stories such as families who owned akabeko being rid of sickness upon stroking the cows. They continued to hold their status of bringers of good luck and strength. Families bought or made akabeko toys for their young children to play with.Akabeko Painting ExperiencesIn recent history, the Aizu tradition of painting akabeko began. It is said that this tradition started as something to do for children visiting Aizu-Wakamatsu City as part of school trips. This was when the story of the Akabeko evolved once more, into its newest papier-mâché form. The stripes on the face and back of the papier-mâché Akabeko are said to represent strength and perseverance.There are a number of workshops in Aizu-Wakamatsu City where you can paint your own Akabeko. Most workshops offer the standard red, white, and black paint. These talismans for good health make very cute and lightweight souvenirs to take home for family and friends – or keep for yourself! Those who prefer to buy a ready-painted Akabeko will be able to find it at most souvenir shops.BookingIf you would like to book an akabeko painting experience at the Tsurugajo Kaikan (a shopping complex located next to Tsurugajo Castle), please access this page.
The Great East Japan Earthquake and Nuclear Disaster Memorial Museum
Disaster Recovery & Revitalization

The Great East Japan Earthquake and Nuclear Disaster Memorial Museum

The Great East Japan Earthquake and Nuclear Disaster Memorial Museum (東日本大震災・原子力災害伝承館, often referred to in Japanese only as ‘Denshokan’ [伝承館]) is located in Futaba town, in the coastal area of Fukushima prefecture.Through exhibitions, storytelling, research and interactive displays, visitors can learn about this area before, during and after the disaster, deepen their understanding of the revitalization of Fukushima and the decommissioning of the TEPCO Fukushima Daiichi Nuclear Power Station, as well as listen to testimonies of residents.This museum shows how Fukushima has dealt with a complex and unprecedented disaster and its ongoing consequences, and communicates lessons for the future on the importance of disaster prevention and mitigation.The museum opened in September 2020 and has about 200 items related to the The Great East Japan Earthquake, tsunami and nuclear disaster on permanent exhibition.Exhibits include explanations in both English and Japanese.Located near the museum is the Futaba Business Incubation and Community Center.
Tsurugajo Castle
History & Culture

Tsurugajo Castle

Tsurugajo Castle is the crown jewel of the Aizu region, bringing visitors from all over the world to see its incredible scenery, which changes drastically every season.Despite several reconstructions to the main castle over the years, the surrounding park's stone walls remain in their original state. In 2010, for the first time since it was refurbished in 1965, the castle underwent a cosmetic restoration. Following completion in 2011, the same red-tile roofs seen by the Byakkotai (during the Boshin War and finals days of the Tokugawa shogunate) are now displayed for all to see.This castle is one of the final strongholds of samurai that remained loyal to the shogunate and today stands as a symbol of courage and faithfulness.Within the castle tower's museum, the swords and armor of the castle’s successive lords are on display. Visitors can watch a CG-enhanced theatrical video reflecting on the great history of Aizu.In addition to the historical atmosphere surrounding Tsurugajo, visitors can sense the changes that have occurred throughout history, thanks to the engaging and informative museum within the castle walls. It’s fun to gaze across Aizu from the fifth floor, like a feudal lord admiring his domain—the viewing platform up here provides panoramic views taking in Mt. Bandai and Mt. Iimoriyama.The castle is also a must-see in the springtime when approximately 1,000 cherry trees offer a magnificent display within the castle's grounds.When you’re in the mood for a rest, visit the Rinkaku Tea Rooms for some freshly-prepared matcha green tea. This tea house on the grounds of Tsurugajo was vital in the spread of this traditional art—and had it been destroyed during the Meiji Restoration, tea ceremony as it is known in Japan might have vanished.
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Trips in Fukushima

Samurai Spirit Experience
Samurai Spirit Experience
Samurai Spirit Experience
Samurai

Samurai Spirit Experience

Discover the spirit of the Japanese samurai on this one-day tour of warrior history in the beautiful Aizu region of Fukushima. Feel the past come to life all around you as you experience the places where samurai once walked. This tour can be enjoyed any time of the year. Leave from Aizu-Wakamatsu Station and journey to Tsurugajo Castle, the only castle in Japan with its signature red roof tiles. Stroll through the outer grounds before heading inside the keep, complete with a picture from the observation platform at the top. After you’ve finished at the castle, make your way to Aizu Hanko Nisshinkan, once a high-grade academy for young samurai. This is where the fledgling warriors received training and education, not only in combat but in philosophical and artistic pursuits. Afterwards, move on to Aizu Bukeyashiki, the 28-room sprawling estate that once belonged to a samurai family of the region. The well-preserved estate showcases everyday samurai life as well as some stunning artifacts and gardens. As you walk the halls of the old quarters, you'll be able to imagine what life was like for a powerful and influential samurai of the period. Still looking for samurai experiences? Try a samurai class at the dojo of Ookawaso ryokan.

Ultimate Fukushima Prefecture Road Trip
Ultimate Fukushima Prefecture Road Trip
Ultimate Fukushima Prefecture Road Trip
Driving

Ultimate Fukushima Prefecture Road Trip

This trip highlights some of the best Fukushima has to offer and is perfect for those looking to get the most out of the prefecture in a limited time. Take in castles, nature, traditional villages, and more as you treat yourself to local styles of soba and ramen along the way. Renting a car is a must if you want to hit all the spots on this tour. You can take it slow and complete this trip over three days, or skip out an overnight stay in Urabandai area, and do it in two days. Start the day from Fukushima Station with a scenic drive to the the beautiful Urabandai region. We recommend taking the Bandai-Azuma Skyline road so that you can enjoy a mountain drive and check out the great sights at Mt. Azuma-Kofuji. From there, take the stunning sightseeing road Azuma-Bandai Lake Line into Urabandai. Explore the Urabandai area, have lunch, go on a walk around the five-colored ponds of Goshiki-numa, and maybe even take a dip in a hot spring or two. Choose whether take it slow and stay the night in Urabandai area, or whether to press on to Aizu-Wakamatsu City.  Later that day - or the next morning, depending on your schedule - head into the castle town of Aizu-Wakamatsu City where samurai culture is prevalent. The majestic Tsurugajo Castle offers beautiful views of the surroundings from the keep. Check out the nearby Tsurugajo Kaikan to paint an akabeko or two and maybe have some lunch. Then explore the mysterious Sazaedo Temple and the surrounding Mt. Iimoriyama area. From here, we suggest staying overnight in the city. There are plenty of budget hotels in Aizu-Wakamatsu, but if you are looking for something traditionally Japanese, we recommend looking into lodging at the nearby Higashiyama Onsen hot springs town just east of the city. On the next day prepare to jump into the past with a trip to the Ouchi-juku mountain village. You can spend hours here shopping and eating local foods while walking up and down the street lined with traditional thatched-roof houses. Lastly, head to the To-no-Hetsuri Crags, a natural monument filled with towering cliffs overlooking the Okawa River. Cross the nearby suspension bridge which offers breathtaking views of the surroundings. After getting fully refreshed head back to Shin-Shirakawa station by car, drop off your rental car, and connect back to Tokyo or the next stop on your journey!

Tadami Line Summer Tour
Tadami Line Summer Tour
Nature

Tadami Line Summer Tour

Discover the stunning scenery of the historic Tadami Line on this exclusive, limited-time summer tour. Combining both bus and train travel, this journey gives you a chance to snap photos at the most iconic viewpoints and soak in the beauty of the region from the comfort of a train carriage. Highlights include visits to two of Oku-Aizu’s most breathtaking sights: the dramatic Tadami River Bridge No.1 and the dreamlike river valley of Mugenkyo, where you’ll glide through the landscape on a traditional wooden ferry boat. If ferry seats fill up, or you'd prefer something else, a relaxing soak in the hot spring at Hayato Onsen is offered instead. With the entire region blanketed in lush emerald green during summer, it's the perfect time for unforgettable views and photographs. The tour also includes a delicious lunch stop at the Yanaizu roadside station ‘Hotto’, where you’ll choose from local specialties like ramen, udon, or katsudon. There’s even a chance to taste or purchase traditional sake from a local shop. A guide will accompany you throughout the day (Japanese language only). Tickets can be purchased from the Fukushima Travel website. Please note the tour may be modified or canceled in the event of extreme weather or other unavoidable circumstances. Adult tickets (junior high school student and above): 7,450 yen (6,700 yen with a 750yen processing fee) Children (elementary school students or below): 5,120 yen (4,600 yen with a 520yen processing fee) Tour runs weekends and holidays from June 22 – August 31, 2025 Note: Some dates and activities may vary – please check details in advance.

Aizu Winter Bus: Tsurugajo Castle & Ouchi-juku
Aizu Winter Bus: Tsurugajo Castle & Ouchi-juku
Nature

Aizu Winter Bus: Tsurugajo Castle & Ouchi-juku

Experience the beauty and history of Aizu this winter with a special one-day sightseeing bus tour. The Aizu region, known for its stunning seasonal landscapes and rich history, offers a unique opportunity to explore its top landmarks in comfort. The Aizu Winter Sightseeing Bus takes you to two of the region's most iconic spots: Tsurugajo Castle, the historic fortress that was once the pride of the Aizu samurai clan, and Ouchi-juku, a traditional village that once played host to samurai travelling between the castle and the southern capital. Along the way, enjoy a traditional lunch of negi-soba (green onion soba) in Ouchi-juku, and benefit from a knowledgeable Japanese-speaking guide. Bookings are made via the Fukushima Travel website. Tour Details: Dates: 14 January 2026 – 22 March 2026 Price: ¥7,230 for adults (¥6,500 + ¥730 processing fee), ¥5,450 for children (¥4,900 + ¥550 processing fee) Includes: Bus ticket, Tsurugajo Castle entrance fee, lunch (negi-soba) at Ouchi-juku, Japanese-speaking guide Departure/Arrival: Aizu-Wakamatsu Station (guests at Ashinomaki Onsen can disembark there) The tour may be canceled in case of bad weather. The winter bus departs from Bay 2 of the bus plaza at Aizu-Wakamatsu Station.

Seasons on Fukushima

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