See our total guide to the festival for details on ticket prices, things to do in the area and more.
The Ebisu Circuit is a famous car racing track and drifting school in Nihonmatsu. Three times a year, it holds the Ebisu Drift Matsuri (Ebisu Drift Festival), a thrilling event that gathers car drifting fans from across Japan and abroad.
The festival usually goes from Saturday morning to Sunday afternoon, during which participants can drift all day and night in the designated courses for a set fee.
There are typically three Drift Festivals a year:
Ebisu Drift Matsuri in 2025:
Participating in the Drift Festival is a perfect opportunity to get the most out of a visit to the Ebisu Circuit. For instance, using the racing courses at the Circuit would normally require a reservation, but, during the event, participants are free to use the course of their liking between the available options.
Because of that, cars run right next to each other, making the already exciting prospect of drifting even more adrenaline-packed!
To participate, you can register at the website before the event.
Even if you cannot drive, you can make your way there to watch the incredible maneuvers of drifters as they screech their way through the courses. A big allure of the festival is the atmosphere of being among drivers and car enthusiasts.
For updated information, please refer to the official site of the Ebisu Circuit (in Japanese).
| Website | https://www.ebisu-circuit.com/ |
|---|---|
| Best Season |
|
| Access | Sawamatsukura, Nihonmatsu City, Fukushima Pref. 964-0088 View directions |
|---|---|
| Getting there | By Public Transportation from Tokyo: Tohoku, Yamagata or Akita Shinkansen (from Tokyo Sta. or Ueno Sta.) to Koriyama Sta [郡山駅] (~1 hour 20 minutes). From there, take a JR Tohoku Line train to Nihonmatsu Sta. [二本松駅] (~25 minutes). At Nihonmatsu Station, take a rental car or a taxi to Ebisu Circuit. It takes between 3 to 3.5 hours to get from Tokyo to Ebisu Circuit from Tokyo using this route. By Car: Approximately 3.5 hours from Tokyo Station (275 km) via the Tohoku Expressway, or 3.5 hours from Narita Airport (285 km) via the Joban Expressway and the Iwaki Niigata Route/Trans-Tohoku Expressway/Ban-Etsu Expressway (please note that roads may have tolls). |
This souvenir shop sells a large variety of Tsuchiyu Onsen local products, the most well-known - of course - is the Tsuchiyu Kokeshi dolls. Tsuchiyu Kokeshi wooden dolls are known for their peculiar expressions. Matsuya Souvenir Shop even includes a kokeshi workshop, where an artisan creates kokeshi right before your eyes. For a particularly unique experience, you can paint your own Kokeshi Doll!
Kami-Kawasaki Washi paper has a history of over 1,000 years. It was given the name "Kami-Kawasaki Washi" because of its origin in Nihonmatsu City's Kami-Kawasaki district. Since the name of districts changes with the years, during Japan's Heian Period, it was known as "Michinoku-gami "("paper made in Michinoku").Kami-Kawasaki Washi paper has been used regularly as shoji paper (paper for sliding doors). Many people are charmed by the warmth and simple beauty of Kami-Kawasaki Washi. Paper mulberry, a type of tree used for making the paper, is grown locally. The traditional production method, from producing the raw ingredients to making the paper, is continued in Nihonmatsu City even today.Sticking to traditional production methods ensures that the finished paper has a luxuriant warmth and refinement, and is strong and durable. At present, a variety of products, such as dyed paper, folkcraft paper, and paper crafts, are produced, all of which maintain the paper's original texture. Although the demand for shoji paper is declining, there is still demand for products such as wallpaper and lamp shades. In this way, Kami-Kawasaki Washi remains important to us everyday. At the Washi Traditional Crafts Gallery - located at Michi-no-Eki Adachi (Roadside Station) - visitors can make washi postcards, paper fans, and other items.
There are records of Shirakawa Daruma (Japanese traditional dolls) being sold as far back as the feudal reign of the Niwa Domain in 1627. Current Shirakawa Daruma are known as “Shirakawa Tsurugame Shochikubai Daruma.” The faces of these dolls are painted to incorporate various animals and plants, with the eyebrows representing cranes, the mustache representing a turtle, the ears representing pines and plum trees, and the beard representing bamboo or pine trees. All of these images are thought to bring good luck. The daruma is known to be a very classical, lucky talisman, started by Matsudaira Sadanobu, the lord of Shirakawa, when he hired the renowned painter Tani Buncho to paint the now famous face on the daruma doll. Once every year a large Shirakawa Daruma Market is held to celebrate and sell the beloved daruma dolls. You can paint your own daruma at the two daruma workshops in town!
Ebisu Circuit – revered as a drift racing paradise – is visited every year by lots of international visitors. Ebisu Circuit’s ‘Drift Taxi’ experience lets you ride as a passenger in a special drifting car while a professional Drift School Teacher speeds around the circuit! Booking and more information here.
Fukushima City’s local summer festival ‘Fukushima Waraji Matsuri’ started in 1970. It is said that, despite its short history, this festival has its roots in an Edo Period traditional event known as the ‘Akatsuki-mairi’ (or Mt. Shinobu Dawn Procession).During the festival evenings, locals parade a huge straw sandal (known as a waraji) along Route 13. This procession is followed by many different groups, who perform dances around town. The first evening is filled with music from the Showa Era, while the songs of the second night are modern and very upbeat.This waraji weighs around 2 tons, is 12 metres in length, and is thought to be one of the biggest in Japan. Every February, local people follow the tradition of dedicating the waraji to Haguro Shrine on Mt. Shinobu, which is thought to help keep legs healthy and strong.The festival is held on the first weekend of August, with the 2025 festival likely to be held from Friday 1 to Sunday 3 August, 2025.
Each year from mid-October to mid-November, an impressive collection of dolls adorned with chrysanthemum flowers (known as ‘kiku ningyo’) are on display at the Kasumigajo Castle Grounds in Nihonmatsu City, for one of Japan’s salient Chrysanthemum festivals. The city prides itself in its cultivation and cherishing of chrysanthemums, the National Flower of Japan. Several places in the city are adorned with chrysanthemums during the festival period.Kasumigajo Castle, also known as Nihonmatsu Castle, was destroyed during the Boshin War in the 19th century. Visitors can climb up the castle ruins, of which only the walls remain, and enjoy a view of Nihonmatsu City from above. The castle was made into a prefectural natural park and is beautifully preserved, with many cherry blossom trees and flowers in bloom in the spring, as well as stunning foliage in the fall.
Yabusame is a Japanese sport that has both a spiritual and military component. Originally designed as a ritual to please the gods and pray for health and good harvests, the modern version involves taking aim at three targets along a run about 200 metres long.The technique takes an immense amount of body control to guide the horse with the rider's knees, while keeping the upper body still to focus on the target.Furudono Town, in the south of Fukushima Prefecture, hosts tournaments showing off this honoured technique as a way of connecting with Japan’s samurai history and culture. The events have a festival atmosphere with dance performances and food stalls.The October tournament takes place at Furudono’s Hachiman Shrine, with two days of action over the second weekend of the month, while the June tournament is a simpler version held at the end of the month.
Cosquín en Japón is an Argentinian and Latin American folk music festival held yearly in Kawamata town in central Fukushima Prefecture.People who love Latin American folk culture, including musicians, singers, and enthusiasts, come together to enjoy the music and dance performances at the festival. The event is open to both amateur and professional performers, and, over the years, the number of participating groups has increased from 13 in its first year to more than 100 in 2023.The festival, held since 1975, takes place at the Kawamata Town Central Community Center (川俣町中央公民館に会場) over two or three days. It is organized by Norte Japón (North Japan Latin American Music Federation).The festival name means ‘Cosquín in Japan’ in Spanish, and pays tribute to Argentina's most important National Folklore Festival, held each year in the town of Cosquín in the province of Córdoba.A variety of rhythms and artistic styles from Latin America are represented at the festival. Its main focus is Argentinian and Andean folk music, which is played with instruments such as the quena, charango, acoustic guitar, and bombo.You can attend the festival for free without needing to register beforehand.