Usokae Festival

Usokae Festival

At Usokae Festival, held in Iizaka Onsen Town, visitors buy lucky, hand-carved, wooden birds called ‘Usokae’. ‘Usokae’ translates as ‘changing lies’. Visitors who buy an Usokae bird must think of a ‘lie’ – i.e. something they don’t want to happen – which will in turn be changed to good luck to make sure that thing doesn’t occur by the birds by the end of the year. For example, you could think “I won’t pass my school exam” when you buy the bird, and by the end of the year, the bird will help you pass it! This is a unique local festival, and the hand-carved Usokae birds make very charming gifts too!

Venue Details

Venue Details
Websitehttps://www.f-kankou.jp/event/33298
Contact

Fukushima City Tourism & Convention Association

(+81) 24-563-5554

Best Season
  • Winter
Access Details
AccessNishine Shrine, Takahata 2, Yuno, Iizaka-machi, Fukushima City, Fukushima Pref. 960-0211
View directions
Getting there

By Car: 10 min from the Fukushima-Iizaka I.C. exit off the Tohoku Expressway

By Train: 7 min on foot from Iizaka Onsen Station (Fukushima Kotsu Iizaka Line)

Nearby

The World Glassware Hall
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Design Your Own Shirakawa Daruma

There are records of Shirakawa Daruma (Japanese traditional dolls) being sold as far back as the feudal reign of the Niwa Domain in 1627. Current Shirakawa Daruma are known as “Shirakawa Tsurugame Shochikubai Daruma.” The faces of these dolls are painted to incorporate various animals and plants, with the eyebrows representing cranes, the mustache representing a turtle, the ears representing pines and plum trees, and the beard representing bamboo or pine trees. All of these images are thought to bring good luck. The daruma is known to be a very classical, lucky talisman, started by Matsudaira Sadanobu, the lord of Shirakawa, when he hired the renowned painter Tani Buncho to paint the now famous face on the daruma doll. Once every year a large Shirakawa Daruma Market is held to celebrate and sell the beloved daruma dolls. You can paint your own daruma at the two daruma workshops in town!
The World Glassware Hall
Outdoor Activities

Ebisu Circuit

Ebisu Circuit is a multi-course motorsport facility in the hills above Nihonmatsu City. Rather than a single racetrack, it is a collection of separate courses built across a mountainside, connected by access roads and surrounded by forest. It was developed by Nobushige Kumakubo, a professional drifter who wanted a place dedicated to practice and grassroots driving. Over time, it became closely associated with drifting in particular, both domestically and internationally.The complex is divided into several courses, each with their own unique style and character. Kita (North Course) is one of the busiest areas, with cars running along a back section that brings car speeding past the spectator wall. Nishi (West Course), traditionally associated with grip driving, includes a short layout well-known for long drift trains.Higashi (East Course), usually a grip circuit, is opened for drifting during festival periods and also houses the main circuit office. The Touge (mountain pass) course winds through a narrower hilly section with tighter bends and noticeable elevation changes.Ebisu has also become a destination for overseas drivers. Many travel specifically to experience the different course layouts, enjoy the informal practice culture and chat with other drift enthusiasts. It is common to see privately owned cars ranging from lightly modified street builds to dedicated drift machines. The atmosphere during regular days is focused on driving rather than spectacle, with participants rotating through sessions and making adjustments between runs.Three times a year, the circuit hosts the Ebisu Drift Matsuri. The festival, typically held in spring, summer, and autumn, opens multiple courses for extended sessions over several days. Drivers move between tracks, often running late into the evening, and tandem drifting is a big attraction. Unlike formal competitions, the emphasis is on participation and meeting fellow drivers. For many visitors, the festival represents the most concentrated expression of Ebisu’s identity: a large group of drivers sharing the same mountain, rotating through its varied layouts, and focusing almost entirely on drifting. Learn more about the festival with our total guide.For visitors looking to experience drifting themselves, the Drift Taxi experience lets you ride as a passenger in a special drifting car while a professional driver speeds around the circuit. Booking and more information here.
The World Glassware Hall
Cultural Experiences

Sukagawa Enobori Yoshinoya Workshop

Established in 1836, the Yoshinoya family has been continuing the production of Enobori banners using traditional techniques. Originally the family business was a kimono shop, however, the side business of painting Enobori banners began to grow until is eventually became their main business.These banners typically feature images of warriors and can be quite complex with their designs. They are made by painting on banners with a type of calligraphy ink.To create clean and uniform design, stencils are made from various materials to be used as a guide for the design. Once the basic design is painted with a stencil, you connect the lines and add fine details by hand.As a nod to a famous Sukagawa person, they began creating a design of Ultraman posing as a samurai warrior! You can try out the traditional banner making method explained above to create tote bags and small banners featuring a variety of samurai and Ultraman samurai designs.©円谷プロ
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