The annual Kohata Hata Matsuri (Kohata Flag Festival) is one of three main festivals in Japan centered on a dramatic procession of large flags, and has been held for over 960 years. The five hues of the brightly-colored flags rising up towards the sky makes for some fantastic views. Kohata Flag Festival, which has been designated as an Important Intangible Folk Cultural Property of Japan, is held annually on the first Sunday of December.
Mt. Kohata, for which the Kohata suburb of Nihonmatsu is named, is home to the impressive Okitsushima Shrine. This is where the festival is completed once the attendees have brought the flags up the mountain to make an offering at the shrine complex. The festival route involves wandering through a series of back roads and woodland paths, making it a considerably longer journey than the usual steps that lead to the shrine.
The festival typically begins with speeches from local dignitaries at 8am, with the flag procession departing the Kohata Community Center at 8.30am. Accounting for several breaks on the parade route, the flags arrive at Okitsushima Shrine shortly before 1pm in the afternoon, so it's worth bringing food and drink to recharge your energy during the journey. The footing in the woodland can be slippery in early December, so visitors might consider shoes with good grip.
| Website | https://www.city.nihonmatsu.lg.jp/page/page002796.html |
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| Access | Mt. Kohata, Towa-machi, Nihonmatsu City View directions |
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| Getting there | By Train: From Nihonmatsu Station (on the JR Tohoku Main Line), take a bus heading for Kohata (木幡) for 45 min. Get off outside Kohata Daiichi Shogakko (木幡第一小学校), and from there walk 20 minutes. By Car: 20 min drive from the Nihonmatsu I.C. exit off the Tohoku Expressway. Parking is available at the Kohata Community Center, with some limited parking available by Okitsushima Shrine or on the parade route. (Once the festival is finished, the return journey from the shrine to the community center takes about 50 minutes on foot.) Related Pages |
Ebisu Circuit – revered as a drift racing paradise – is visited every year by lots of international visitors. Ebisu Circuit’s ‘Drift Taxi’ experience lets you ride as a passenger in a special drifting car while a professional Drift School Teacher speeds around the circuit! Booking and more information here.
Kami-Kawasaki Washi paper has a history of over 1,000 years. It was given the name "Kami-Kawasaki Washi" because of its origin in Nihonmatsu City's Kami-Kawasaki district. Since the name of districts changes with the years, during Japan's Heian Period, it was known as "Michinoku-gami "("paper made in Michinoku").Kami-Kawasaki Washi paper has been used regularly as shoji paper (paper for sliding doors). Many people are charmed by the warmth and simple beauty of Kami-Kawasaki Washi. Paper mulberry, a type of tree used for making the paper, is grown locally. The traditional production method, from producing the raw ingredients to making the paper, is continued in Nihonmatsu City even today.Sticking to traditional production methods ensures that the finished paper has a luxuriant warmth and refinement, and is strong and durable. At present, a variety of products, such as dyed paper, folkcraft paper, and paper crafts, are produced, all of which maintain the paper's original texture. Although the demand for shoji paper is declining, there is still demand for products such as wallpaper and lamp shades. In this way, Kami-Kawasaki Washi remains important to us everyday. At the Washi Traditional Crafts Gallery - located at Michi-no-Eki Adachi (Roadside Station) - visitors can make washi postcards, paper fans, and other items.
There are records of Shirakawa Daruma (Japanese traditional dolls) being sold as far back as the feudal reign of the Niwa Domain in 1627. Current Shirakawa Daruma are known as “Shirakawa Tsurugame Shochikubai Daruma.” The faces of these dolls are painted to incorporate various animals and plants, with the eyebrows representing cranes, the mustache representing a turtle, the ears representing pines and plum trees, and the beard representing bamboo or pine trees. All of these images are thought to bring good luck. The daruma is known to be a very classical, lucky talisman, started by Matsudaira Sadanobu, the lord of Shirakawa, when he hired the renowned painter Tani Buncho to paint the now famous face on the daruma doll. Once every year a large Shirakawa Daruma Market is held to celebrate and sell the beloved daruma dolls. You can paint your own daruma at the two daruma workshops in town!
The only Japan Racing Association racecourse in the Tohoku region. Enjoy the excitement of the seasonal races held during Spring, Summer and Winter, as well as the traditional Tanabata Prize in July. The racecourse also has other areas for enjoying yourself, including a children's play area and athletic facilities, making it a great place to come with the family.
At Usokae Festival, held in Iizaka Onsen Town, visitors buy lucky, hand-carved, wooden birds called ‘Usokae’. ‘Usokae’ translates as ‘changing lies’. Visitors who buy an Usokae bird must think of a ‘lie’ – i.e. something they don’t want to happen – which will in turn be changed to good luck to make sure that thing doesn’t occur by the birds by the end of the year. For example, you could think “I won’t pass my school exam” when you buy the bird, and by the end of the year, the bird will help you pass it! This is a unique local festival, and the hand-carved Usokae birds make very charming gifts too!
Fukushima City’s local summer festival ‘Fukushima Waraji Matsuri’ started in 1970. It is said that, despite its short history, this festival has its roots in an Edo Period traditional event known as the ‘Akatsuki-mairi’ (or Mt. Shinobu Dawn Procession).During the festival evenings, locals parade a huge straw sandal (known as a waraji) along Route 13. This procession is followed by many different groups, who perform dances around town. The first evening is filled with music from the Showa Era, while the songs of the second night are modern and very upbeat.This waraji weighs around 2 tons, is 12 metres in length, and is thought to be one of the biggest in Japan. Every February, local people follow the tradition of dedicating the waraji to Haguro Shrine on Mt. Shinobu, which is thought to help keep legs healthy and strong.The festival is held on the first weekend of August, with the 2025 festival likely to be held from Friday 1 to Sunday 3 August, 2025.
From late July to late September, a magical world of illumination is created at the Adatara Kogen Ski Area using 2 billion light bulbs. Numerous romantic locations amidst the light display are created through ingenious creativity, such as the "Tunnel of Light" surrounding the ropeway, and the "Blanket of Shining Flowers" found at the mountain summit.
See our total guide to the festival for details on ticket prices, things to do in the area and more.The Ebisu Circuit is a famous car racing track and drifting school in Nihonmatsu. Three times a year, it holds the Ebisu Drift Matsuri (Ebisu Drift Festival), a thrilling event that gathers car drifting fans from across Japan and abroad.The festival usually goes from Saturday morning to Sunday afternoon, during which participants can drift all day and night in the designated courses for a set fee. There are typically three Drift Festivals a year: Spring Drift Festival (ドリフト春祭り): Usually held in April Summer Drift Festival (ドリフト夏祭り): Usually held in August Autumn Drift Festival (ドリフト秋祭り): Usually held in NovemberEbisu Drift Matsuri in 2025: Spring: April 19th & 20th (Sat/Sun) Summer: August 23rd & 24th (Sat/Sun) Autumn: November 15th & 16th (Sat/Sun)Participating in the Drift Festival is a perfect opportunity to get the most out of a visit to the Ebisu Circuit. For instance, using the racing courses at the Circuit would normally require a reservation, but, during the event, participants are free to use the course of their liking between the available options. Because of that, cars run right next to each other, making the already exciting prospect of drifting even more adrenaline-packed!To participate, you can register at the website before the event. Even if you cannot drive, you can make your way there to watch the incredible maneuvers of drifters as they screech their way through the courses. A big allure of the festival is the atmosphere of being among drivers and car enthusiasts.For updated information, please refer to the official site of the Ebisu Circuit (in Japanese).2025 Event Dates for Ebisu Circuit (in Japanese)