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Destination Spotlight

A Photographer Familiar with Japan Talks about the Samurai Spirit

Mr. Everett Brown is a professional American photographer who endeavors to discover the values of Japanese culture from an international perspective. He has accumulated a number of illustrious achievements, such as a prize from M.I.L.K: Moments of Intimacy, Laugher & Kinship, since he started...

A Photographer Familiar with Japan Talks about the Samurai Spirit
Useful Information

Extreme Sports through the Four Seasons

Fukushima Prefecture offers nature on a massive scale, including the sea, mountains, rivers, and lakes, and has many locations where one can enjoy extreme sports. It is now gaining attention from hardcore fans in addition to beginners. Lake Inawashiro, which is located in the central region of Fu...

Extreme Sports through the Four Seasons
Useful Information

Red Bull Air Race World Champion’s Base

Taking place under the challenging conditions of a maximum speed of 370 km/h and a maximum gravitational acceleration of 10Gs, the Red Bull Air Race World Championship is a kind of motor sport that is also called the 'F1 of the Sky' as it is a competition against time using delicate maneu...

Red Bull Air Race World Champion’s Base
Destination Spotlight

Ebisu Circuit: A Drift Paradise

The popularity of drifting has grown around the world thanks to the Fast and the Furious movie series, the manga ‘Initial D’, and other such works. The Ebisu Circuit in the northern area of central Fukushima Prefecture, is referred to as a paradise in the world of drifting. The vast g...

Ebisu Circuit: A Drift Paradise
Useful Information

Fun in the Powder Snow

INTRODUCTION The silvery world of snow-covered ski slopes and mountains sparkling in reflected light is a typical sight in Fukushima Prefecture during winter. The altitude is high in the western part of Fukushima, which includes the areas of Inawashiro, Aizu, and Adatara Kogen, and the snow is...

Fun in the Powder Snow
Useful Information

Yuki-Matsuri: Fukushima’s Snow Festivals

In the Aizu region located in the mountainous part of Fukushima, many festivals are held weaving together the beautiful contrasts of fire and snow during the coldest part of the winter season. The snow serves as a pure white molding material that projects the feelings of the people of Aizu, thems...

Yuki-Matsuri: Fukushima’s Snow Festivals
Useful Information

Japan's Lesser-Known Ski Resorts

The number one reason why the ski resorts of Fukushima are popular with skiers throughout the world is, without a doubt, the quality of the snow itself. The ski resorts featuring Fukushima’s quality powder snow, which is silky and dry due to the low water content, are magnets for the snow c...

Japan's Lesser-Known Ski Resorts
Destination Spotlight

Japan's Oldest Waterfall Sakura

Cherry blossoms in Fukushima Prefecture can be enjoyed over a long span of time from late March through early May because of the variation in climate across the wide distances between the east and west. One area particularly famous for cherry blossoms that features a number of famous trees is Mih...

Japan's Oldest Waterfall Sakura
Destination Spotlight

Sakura Bliss Hike at Hanamiyama

Vistas of indescribable beauty will greet you at Hanamiyama, an area in Fukushima City, in springtime between March and April. The abundant flowers, including cherry and peach blossoms, magnolia, forsythia, and Japanese quince, weave their colors together to create a gradation of nature with pink...

Sakura Bliss Hike at Hanamiyama
Attractions

Michi-no-Eki Ozekaido Mishima-juku (Roadside Station)

A roadside station standing along National Route 252. Here you can buy fresh, seasonal local produce, local crafts goods, and other specialty products. You can also eat oyako-don chicken and eggs over rice made with Aizu jidori chicken. Visitors pass through this roadside station in order to v...

Michi-no-Eki Ozekaido Mishima-juku (Roadside Station)
Useful Information

Hanami: Picnic Under the Sakura

Cherry blossoms are a symbol of springtime throughout Japan. From late March through May, the hearts of the people of Japan are filled with joy at the coming of spring as the pink cherry blossoms begin to bloom. If you visit during this period, you will see countless people in many different loca...

Hanami: Picnic Under the Sakura
Useful Information

All Aboard for Sake and Scenic Views

Fukushima is known as a treasure trove of Japanese sake, but did you know that sake can also be an exciting part of getting around the prefecture as well? Recently, more and more travelers are enjoying the luxurious pleasures of sake on the trains in Fukushima as they view the beautiful vistas pa...

All Aboard for Sake and Scenic Views
Destination Spotlight

Nicchu Line Weeping Cherry Blossom

Yesterday I ticked one place off of my Fukushima bucket-list: the cherry blossom along the Nicchu Line in Kitakata City. It definitely did not disappoint, and I am so glad I got to go. The Nicchu Line is an old railway line that used to run between Kitakata City & Atsushio Onsen town. The rai...

Nicchu Line Weeping Cherry Blossom
Destination Spotlight

5 Reasons to Visit Mishima Town

Mishima Town, in rural Oku-Aizu, is known for its beautiful scenery, historic craft techniques, delicious soba (buckwheat), and high quality Paulownia wood, known as ‘kiri’ in Japanese. Mishima has also been gaining attention in recent years for a less positive reason &nda...

5 Reasons to Visit Mishima Town
Destination Spotlight

Hanami & Hope in Tomioka

The Sakura Tunnel, made up of 400 cherry blossom trees that line Tomioka’s Yonomori district, made the area a well-known hanami (flower-viewing) spot. However, following 3.11, the fantastic cherry trees could no longer be enjoyed in the springtime. That all changed in April 2...

Hanami & Hope in Tomioka