Himonoya Sake Brewery

Himonoya Sake Brewery

Fukushima’s sake is renowned across Japan, and Nihonmatsu is known in particular as a region with great sake production and high-grade sake producers. Using water from Mt. Adatara, the sake of the area is characterized by a mellow taste and is popular with sake lovers around the world. Himonoya Sake Brewery was established in 1874 and specializes in Senkonari sake; Senkonari is named after the battle standard "Sennari Hyotan (1000 Gourds)" of Toyotomi Hideyoshi, the famous military leader and one of the great unifiers of Japan.

The sake at Himonoya is a local secret that many outsiders, even Japanese, don’t know about. To get real sake-brewing experience, be sure to visit on a winter morning, when the sake brewing art begins and most of the day’s tasks are performed. Because Himonoya Sake Brewery operates in a traditional and artisanal manner, it only makes sake during the winter season (a centuries-old rule). The tours and sake tasting offered at this old-fashioned brewery are available by reservation and are a treat to anyone with a taste for Japanese sake, or Nihonshu. These sake brewery tours are free for groups of one to ten people and take only 30 minutes to experience the brewing process. Guests should be legal Japanese drinking age (20 years of age or older) in order to enjoy the free tasting. There are four types of sake to be sampled along the tour - Kinpyo is the most highly recommended, with its sweet aftertaste making it an excellent match for Japanese snacks.

Venue Details

Venue Details
Websitehttps://www.nihonmatsu-dmo.jp/en/plan/sake_1/
Contact

(+81) 243-23-0164

Best Season
  • Winter
Entrance FeeFree
Related infoBrewery Tours:
Run between 9:00 AM and 4:30 PM.
Please reserve at least one day in advance.

By appointment on Sundays and national holidays.

Booking Tours
Contact Himonoya Sake Brewery at (+81) 243-23-0164

Or book via Nihonmatsu Tourism Association via their website, or by calling (+81) 243-24-5085.
Access Details
Access173 Matsuoka, Nihonmatsu City, Fukushima Pref. 964-0905
View directions
Getting there

By Car: 5 min drive from Nihonmatsu I.C. exit off the Tohoku Expressway.

By Train: 4 min walk from Nihonmatsu Station (JR Tohoku Main Line).

Related trips

Nearby

The World Glassware Hall
Hot Springs

Bandai Atami Onsen

It is said that Bandai Atami Onsen was founded about 800 years ago by Princess Hagi Hime, as the waters were thought to cure certain diseases. Now Bandai Atami Onsen has become famous in Japan as an onsen resort town with hot spring water that has beautifying effects. It is also well-known for the fantastic views bathers can enjoy of the Gohyakugawa River valley, which are visible from the town's open-air baths. The soft and gentle quality of the spring water makes your skin amazingly smooth, so please lie back, relax and rest your body, and mind too. Bandai Atami Onsen is popular as Koriyama’s go-to sanctuary for taking a break from the hustle and bustle of everyday life, and the charming ryokan of this town attract people heading for Bandai Kogen sightseeing spots as well as those in Aizu.

The World Glassware Hall
History & Culture

Okitsushima Shrine

Off the beaten track, Mt. Kohata’s Okitsushima Shrine is a perfect spot for those searching for a peaceful, spiritual place to visit. The shrine’s story – Date Masamune burned down Mt. Kohata in order to dominate the area during the Tensho Era (1563-1593), but couldn’t destroy the shrine’s three-storied pagoda – makes the area even more special.The three main goddesses of Shintoism – whose names are Princess Tagori, Princess Tagitsu, Princess Ichikishima – are worshipped at this shrine. These three goddesses are thought to be the daughters of the sun goddess Amaterasu, the major deity in the Shinto religion.It is not only Shintoism which is practiced at this shrine, but also Buddhism. In particular, the Japanese Buddhist goddess known as ‘Benten sama’ is worshipped on Mt. Kohata. Despite the turmoil which engulfed faith in Buddhism which occurred during the Meiji Era, strong faith in Benten sama – the Buddhist deity of peace, good luck, wisdom, and marriage – continues to this very day.This is the destination for the Kohata Flag Festival procession, which has been designated as an Important Intangible Folk Cultural Property of Japan, and is held annually on the first Sunday of December.

The World Glassware Hall
Nature & Scenery

Mt. Shinobu (Shinobuyama)

Mt. Shinobu, with a total altitude of 275 meters, is one of the most recognisable landmarks of Fukushima City. It is estimated that it formed about 500,000 years ago when the Fukushima basin caved in and Mt. Shinobu became an isolated hill, which later became the object of multiple local poems, stories, and legends.Visitors can hike up Mt. Shinobu for unobstructed views of the cityscape. Hikers of all levels can try climbing Mt. Shinobu, as its peak can be reached in a few hours and many parts of it can be reached by car.Each year in April, there is a spring festival with cherry blossom night illuminations that attract hordes of visitors. Summer and autumn are also great times to follow the hiking routes on Mt. Shinobu.A spiritual power spot for locals, Haguro Shrine can be found at the top of the central peak, where there is also a giant straw sandal that weighs about 2 tons and is 12 meters in length and is believed to be among the biggest in Japan. The sandal is paraded along Fukushima City each year in August during the Waraji Festival. Also in Mt. Shinobu, you can find the Shinobuyama Neko Inari Jinja (‘cat shrine’), and the Gokoku Shrine, along with several parks.For stunning views of the city, including the Shinkansen bullet train tracks, head to the Karasugasaki Observation Deck on the western side. Located nearby are the Fukushima Prefectural Museum of Art and the Fukushima Prefectural Library.

The World Glassware Hall
Nature & Scenery

Sukagawa Botan-en Peony Garden

This peony garden is three times the size of Tokyo Dome, and has 290 varieties of peony, totalling 7,000 flowers. Key features of Sukagawa Botan-en Peony Garden include its 200 year-old peony plants, the 'Showa-no-yume' variety of peony unique to Sukagawa City, and a rare 'Toryo' Chinese peony presented by a representative from Luoyang, Sukagawa's sister-city in China. The deep purple of the Japanese peonies that grow in the garden are also very popular. Volunteer guides are ready to show visitors around the park for not extra charge. The Sukagawa Peony Garden is the only such garden in Japan to be designated as a Spot of Natural Beauty by the Japanese government. As well as peonies, the garden also boasts flowers such as roses, and Japanese irises, which are in bloom until the end of June. Peak viewing season for peonies is from late April to mid-May.  

You might also like

BRITOMART
Gourmet & Shopping

BRITOMART

BRITOMART is a stylish and rural shopping and restaurant complex in Miharu Town, Tamura district. It makes for the perfect place for a pit stop, or to take a coffee or lunch break if you’re visiting nearby tourist attractions, such as the Miharu Takizakura or the Koriyama Museum of Art. Its many wooden storefronts blend wonderfully with the surroundings.BRITOMART includes a bakery, a coffee shop, an interior shop, a restaurant, a home and garden shop, and more. Relax and enjoy the natural environment in the heart of Miharu, a beautiful rural town in central Fukushima prefecture, known for having splendid displays of flowers in the spring, and thousands of sakura trees.

Niida Honke Sake Brewery
Gourmet & Shopping

Niida Honke Sake Brewery

Located in the sleepy village of Tamura-machi, and surrounded by sprawling rice fields is the Niida-Honke brewery. Since its founding in 1711, Niida Honke has seen eighteen generations of head brewers, each bringing their own personality and subtle changes to the company and its sake. The current head brewer is Yasuhiko Niida, an incredibly nice person with an awe inspiring passion for making Sake.Under Mr. Niida’s supervision, Niida Honke has seen many changes. In 2011 the brewery celebrated its 300th anniversary and the achievement of using 100% natural rice in its brewing process. Unfortunately, this was the same year as the Great East Japan Earthquake and the following nuclear disaster. Despite the difficulties, Niida Honke worked hard to return the health of the rice fields.After the fields were cleaned and returned to their healthy status, a decision was made to move the company into a more sustainable and natural direction with the goal of creating its sake with 100% natural and organic ingredients. They currently grow much of the rice used to create their sake in the fields that surround the brewery. Working with local farmers to create healthy, high quality rice that is grown without the use of pesticides or harmful chemicals.In the future Niida Honke aims to brew all of its sake in natural wooden tanks, switch entirely to solar power, and grow 100% of its own rice. For each bottle that you buy, Niida Honke takes one step closer to these goals.Read more about the sake brewing process at Niida Honke!

Kunitaya Miso Factory
Gourmet & Shopping

Kunitaya Miso Factory

The Kunitaya Miso Factory is a small shop that was founded in 1777 to produce miso paste for the local community. Miso is one of the most (if not the most) popular flavor for foods in Japan. Many people drink miso flavored soup at least once a day and it isn’t uncommon to find miso soup present in every meal of the day. Before grocery stores and convenience stores were as widespread as they are today, people would go to their neighborhood miso shops to source this kitchen staple Today, many of these small shops have disappeared, however at Kunitaya Miso Factory, the owners want to preserve their small business and the unique culture of small batch local miso makers.The small scale operation allows for more freedom and diversity in flavors. At the café next door, “Kura Café,” you can try different variations and flavors of the miso that they produce at the Kunitaya Miso Factory.The brewery is housed in an old fashioned Japanese ware-house style building with a red lattice front. Years ago, during festivals, the red lattice front was removed to make the building more open to the street and the public. If you are interested in getting a more in depth experience, consider joining a tour of the brewery! Contact us if you are interested.

Kura Café Sen no Hana
Gourmet & Shopping

Kura Café Sen no Hana

The Kura Café Sen no Hana is located on the grounds on Kunitaya Miso Factory in a remodeled kura (storehouse). Try the local flavors of Fukushima cuisine with their lovely lunch items featuring locally Nihonmatsu-produced miso and soy sauce. There are also many other menu items to appreciate, such as amazake, Mongolian-style tea, and coffee. The inside of the shop is also calming and decorated with local pressed flowers.Open from 11:00 a.m. to 6:00 p.m. (with a break from 2:00 to 3:00 p.m.), the Kura Café Sen no Hana is sure to give your taste buds a treat. Their fair prices and delicious cuisine make them popular with locals and visitors alike.The amazake, a nonalcoholic drink made from koji, or fermentation starter, is popular with guests. As for food, the zaku zaku soup is a traditional soup of chunky cubed vegetables which is eaten on special occasions like festivals and ceremonies, it is a famous Nihonmatsu specialty. But if you’re wanting to go for dinner, make sure you’re there before the last order at 5:30 p.m. (4:30 p.m. on Sundays). Next door to the Kura Cafe Sen no Hana, guests can also visit the Kunitaya Miso Factory. The redwood lattice of the exterior is especially attractive. In addition to the tours, the Factory also sells miso, soy sauce, and koji, which is used to make Fukushima’s famous 'sagohachi' pickles.All the products for sale are made at the Kunitaya Miso Factory and use pure water from Mt. Adatara and locally grown ingredients. It’s a great way to get the fresh flavors of Fukushima Prefecture. There are also seasonal products available, so be sure to have a look!

Top