Niida Honke Sake Brewery

Niida Honke Sake Brewery

Located in the sleepy village of Tamura-machi, and surrounded by sprawling rice fields is the Niida-Honke brewery. Since its founding in 1711, Niida Honke has seen eighteen generations of head brewers, each bringing their own personality and subtle changes to the company and its sake. The current head brewer is Yasuhiko Niida, an incredibly nice person with an awe inspiring passion for making Sake.

Under Mr. Niida’s supervision, Niida Honke has seen many changes. In 2011 the brewery celebrated its 300th anniversary and the achievement of using 100% natural rice in its brewing process. Unfortunately, this was the same year as the Great East Japan Earthquake and the following nuclear disaster. Despite the difficulties, Niida Honke worked hard to return the health of the rice fields.

After the fields were cleaned and returned to their healthy status, a decision was made to move the company into a more sustainable and natural direction with the goal of creating its sake with 100% natural and organic ingredients. They currently grow much of the rice used to create their sake in the fields that surround the brewery. Working with local farmers to create healthy, high quality rice that is grown without the use of pesticides or harmful chemicals.

In the future Niida Honke aims to brew all of its sake in natural wooden tanks, switch entirely to solar power, and grow 100% of its own rice. For each bottle that you buy, Niida Honke takes one step closer to these goals.

Read more about the sake brewing process at Niida Honke!

Venue Details

Venue Details
Websitehttps://1711.jp/en/
Contact

0249552222

Best SeasonAll Year
ParkingFree
Access Details
AccessTakayashiki-139 Tamuramachi Kanezawa, Koriyama, Fukushima 963-1151
View directions

Nearby

The World Glassware Hall
Cultural Experiences

Kura Café Sen no Hana

The Kura Café Sen no Hana is located on the grounds on Kunitaya Miso Factory in a remodeled kura (storehouse). Try the local flavors of Fukushima cuisine with their lovely lunch items featuring locally Nihonmatsu-produced miso and soy sauce. There are also many other menu items to appreciate, such as amazake, Mongolian-style tea, and coffee. The inside of the shop is also calming and decorated with local pressed flowers. Open from 11am to 6pm (with a break from 2 to 3pm), the Kura Café Sen no Hana is sure to give your taste buds a treat. Their fair prices and delicious cuisine make them popular with locals and visitors alike. The amazake, a nonalcoholic drink made from koji, or fermentation starter, is popular with guests. As for food, the zaku zaku soup is a traditional soup of chunky cubed vegetables which is eaten on special occasions like festivals and ceremonies, it is a famous Nihonmatsu specialty. But if you’re wanting to go for dinner, make sure you’re there before last order at 5:30pm (4:30pm on Sundays). Next door to the Kura Cafe Sen no Hana, guests can also visit the Kunitaya Miso Factory. The red-wood lattice of the exterior is especially attractive. In addition to the tours, the Factory also sells miso, soy sauce, and koji which is used to make Fukushima’s famous sagohachi pickles. All the products for sale are made at the Kunitaya Miso Factory and use pure water from Mt. Adatara and locally grown ingredients. It’s a great way to get the fresh flavors of Fukushima Prefecture. There are also seasonal products available, so be sure to have a look!

The World Glassware Hall
Arts & Crafts

Design Your Own Shirakawa Daruma

There are records of Shirakawa Daruma (Japanese traditional dolls) being sold as far back as the feudal reign of the Niwa Domain in 1627. Current Shirakawa Daruma are known as “Shirakawa Tsurugame Shochikubai Daruma.” The faces of these dolls are painted to incorporate various animals and plants, with the eyebrows representing cranes, the mustache representing a turtle, the ears representing pines and plum trees, and the beard representing bamboo or pine trees. All of these images are thought to bring good luck. The daruma is known to be a very classical, lucky talisman, started by Matsudaira Sadanobu, the lord of Shirakawa, when he hired the renowned painter Tani Buncho to paint the now famous face on the daruma doll. Once every year a large Shirakawa Daruma Market is held to celebrate and sell the beloved daruma dolls. You can paint your own daruma at the two daruma workshops in town!

The World Glassware Hall
Outdoor Activities

Mt. Azuma-Kofuji

Every year in spring, as the snow melts away it leaves behind the shape of a giant white rabbit on the side of Mt. Azuma-Kofuji. This snow-made rabbit is called the “seeding rabbit” and it signals to the people of Fukushima that the farming season has come. No matter when you decide to visit Mt. Azuma-Kofuji, you can always experience the beauty of this awe-inspiring natural landscape. Mt. Azuma-Kofuji is actually an active volcano. It has an appealing symmetry to it, and a soft conical shape; it is because of these classic features that it was named Kofuji, or "little Fuji", after the iconic Japanese mountain. Thanks to the volcanic ground, the area has given birth to many nearby onsen areas which are perfect for relaxing, such as Tsuchiyu Onsen and Takayu Onsen. It’s also a great destination for those who decide to drive through the area as the Bandai-Azuma Skyline happens to pass just below the crater of Mt. Azuma-Kofuji. It’s just a short hike up to the crater and there are plenty of other great trails in the area. Near the crater, along the roadway, stands Jododaira Visitor Center, which offers visitors a place to park, rest up, get a snack, and maybe even buy some souvenirs. It’s the perfect spot to take a break and explore one of the many short hiking routes to stretch out your muscles after a long car ride. Circle the crater of Mt. Azuma-Kofuji on a relaxed 40-minute walk and—if you’re lucky—enjoy gorgeous views of Fukushima City, Mt. Bandai, and the Urabandai area. But do watch your step as the ground can be uneven and even slippery on grey days. The mountain is open from spring to autumn every year.

The World Glassware Hall
Outdoor Activities

Adatara Kogen Ski Resort

The Adatara Kogen Ski Resort is located about halfway up the eastern side of Mt. Adatara, one of the One Hundred Famous Mountains of Japan. Powder-snowed slopes extending from an altitude of 950 meters to 1,350 meters offer superb enjoyment to everyone from beginners to advanced skiers. The well-equipped facilities include a high-speed 6-passenger gondola, a quad chairlift, three T-bar lifts, a ski center, and three restaurants. In addition, a 1,000 meter-long slope perfect for families has opened recently and there is also a snowboarding park (one-make jump, rails and boxes) as well as a newly-opened nursery room inside the restaurant Rendezvous. The open-air hot spring bath at the Fujikyu Hotel, located just in front of the ski slopes and with water piped directly from the hot spring source, will refresh you after skiing.  

Discover Central Area

You might also like

Himonoya Sake Brewery
Cultural Experiences

Himonoya Sake Brewery

Fukushima’s sake is renowned across Japan, and Nihonmatsu is known in particular as a region with great sake production and high-grade sake producers. Using water from Mt. Adatara, the sake of the area is characterized by a mellow taste and is popular with sake lovers around the world. Himonoya Sake Brewery was established in 1874 and specializes in Senkonari sake; Senkonari is named after the battle standard "Sennari Hyotan (1000 Gourds)" of Toyotomi Hideyoshi, the famous military leader and one of the great unifiers of Japan. The sake at Himonoya is a local secret that many outsiders, even Japanese, don’t know about. To get real sake-brewing experience to be sure to visit in the winter on a morning when the sake brewing art begins and most of the day’s tasks are performed. Because Himonoya Sake Brewery operates in a traditional and artisanal manner, it only makes sake during the winter season (a centuries-old rule). The tours and sake tasting offered at this old-fashioned brewery are available by reservation and are a treat to anyone with a taste for Japanese sake, or Nihonshu. These sake brewery tours are free for groups of one to ten people and take only 30 minutes to experience the brewing process. Guests should be legal Japanese drinking age, 20 years old or more, in order to enjoy the free tasting. There are four types of sake to be sampled along the tour, among them Kinpyo is the most highly recommended with its sweet aftertaste it makes an excellent match for Japanese snacks.

Kura Café Sen no Hana
Cultural Experiences

Kura Café Sen no Hana

The Kura Café Sen no Hana is located on the grounds on Kunitaya Miso Factory in a remodeled kura (storehouse). Try the local flavors of Fukushima cuisine with their lovely lunch items featuring locally Nihonmatsu-produced miso and soy sauce. There are also many other menu items to appreciate, such as amazake, Mongolian-style tea, and coffee. The inside of the shop is also calming and decorated with local pressed flowers. Open from 11am to 6pm (with a break from 2 to 3pm), the Kura Café Sen no Hana is sure to give your taste buds a treat. Their fair prices and delicious cuisine make them popular with locals and visitors alike. The amazake, a nonalcoholic drink made from koji, or fermentation starter, is popular with guests. As for food, the zaku zaku soup is a traditional soup of chunky cubed vegetables which is eaten on special occasions like festivals and ceremonies, it is a famous Nihonmatsu specialty. But if you’re wanting to go for dinner, make sure you’re there before last order at 5:30pm (4:30pm on Sundays). Next door to the Kura Cafe Sen no Hana, guests can also visit the Kunitaya Miso Factory. The red-wood lattice of the exterior is especially attractive. In addition to the tours, the Factory also sells miso, soy sauce, and koji which is used to make Fukushima’s famous sagohachi pickles. All the products for sale are made at the Kunitaya Miso Factory and use pure water from Mt. Adatara and locally grown ingredients. It’s a great way to get the fresh flavors of Fukushima Prefecture. There are also seasonal products available, so be sure to have a look!

View All
Top