Ouchi-juku’s rows of thatched-roof houses (which date back to the Edo Period) are transformed into a winter wonderland during Ouchi-juku Snow Festival, which takes place every February. Bright white snow falls and slowly builds up, as candles burn bright in snow lanterns, bathing the old post town in warm light. Various events are held during the two-day festival, the highlight being the flaming torch parade and fireworks on the first evening.
The 2026 festival will be held Saturday 14th and Sunday 15th February, 2026.
The schedule for last year can be found on the Ouchi-juku Tourism Association website in Japanese, or as below in English:
Getting to Ouchi-juku BY LOCAL TRAIN & BUS 2025:
Full-size PDFs of the bus schedule
| Website | https://ouchi-juku.com/detail/622/index.html |
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| Contact | Ouchi-juku Tourism Association (+81) 241-68-3611 |
| Best Season |
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| Access | Yamamoto, Ouchi, Shimogo Town, Minamiaizu District, Fukushima Pref. 969-5207 View directions |
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| Getting there | By Car: 75 min from Shirakawa I.C. exit off the Tohoku Expressway. (Or 50 min from central Aizu-Wakamatsu City) By Train: 15 min by taxi from Yunokami Onsen Station |
Local farmers and agricultural associations offer a variety of authentic agricultural experiences, and are all waiting to provide you an unforgettable experience with a range of activities tailored for families, friends, schools, and company outings. Visitors can join farmers for a one-day farm experience, while taking in the beautiful nature of the Aizu region.
A little-known treasure, Aizu Hongo pottery (known in Japanese as 'hongo-yaki') is the oldest type of pottery in the Tohoku region. Aizu Hongo pottery's history dates back to the Warring States Period (1467 – 1615), when Ujisato Gamo, leader of the Aizu clan, ordered renovations be made to Tsurugajo Castle. The production of ceramic tiles for the castle roof kick-started the tradition of making pottery in Aizu-Misato Town. During the early 1600s, Masayuki Hoshina (who founded the Matsudaira house) invited ceramic craftsmen to Aizu-Misato from Owari - a region famous for its pottery - in order to increase the skills of locals.It was from this time that Aizu Hongo-yaki production began in earnest. At the peak of its popularity, there were more than 100 potteries in the town. There are currently 13 left, which are centered around Setomachi in Aizu-Misato. The rich variety of wares produced from workshop to workshop is just one of the fascinating things about visiting the area. Aizu-Misato Town is also known for the area's unusual ability to produce both great-quality earthenware and delicate porcelain.Please enjoy taking a look around the various shops, workshops, and kilns, and try making pottery for yourself!
The Oza-Toro-Tembo Train is a limited-service sightseeing train which is operated during selected days of the peak tourist seasons. The train has three carriages - the oza carriage (which has a tatami-floor), the torokko (tram) carriage, and the tembo (observation deck) carriage. Stretch out and relax in the tatami carriage with its sunken kotatsu (heated table) in autumn, take in Aizu's nature and air from the tram carriage, and revel in the fantastic scenery that await you through the expansive windows of the observation deck carriage. The train runs along the Aizu Railway tracks, meaning you can hop off at various points to visit places such as Ouchi-juku (a 15 minute taxi ride from Yunokami Onsen Station), and To-no-Hetsuri Crags, among others. For information about when this train runs this year, please check out this link (Japanese).
Be swept off your feet by the amazing scenery at the Oguninuma Wetlands. These wetlands are located in Urabandai area, and are just one part of the stunning Oze National Park. Lots of people hike here every year at the start of summer to enjoy views of the seasonal yellow flowers, called Nikko Kisuge.
Mishima no Sainokami, which takes place annually on January 15, is held in order to bring prosperity to local people, and to give locals the opportunity to pray for a good harvest and the safety of their family. This festival has been designated as a nationally-recognised Important Cultural Property.
Held every year on July 2, the Ouchi-juku Hange Matsuri (‘mid-summer festival’) is a charming festival with hundreds of years of tradition behind it. The festival takes place at the traditional Edo period post town of Ouchi-juku, about 40 minutes south of Aizu-Wakamatsu City. It features a vivid parade featuring men in black eboshi caps carrying around the mikoshi (portable shrine), as well as the famous red-faced Tengu, supernatural creatures seen as spiritual guardians.Originally held to venerate the spirit of Prince Mochihito, an emperor’s son said to have taken refuge here after the Genpei War, the festival is now a broader community event that prays for household safety and strong harvests.Blessings are invoked at 12:00pm at Takakura Shrine, with the parade starting from 12.30pm and winding its way slowly through the village until about 3pm. They take breaks at several points, so it’s even possible to duck into a nearby soba restaurant for lunch. (A great time to try negi-soba, the Ouchi-juku speciality of soba eaten with a long onion!)
Lake Numazawa Festival is held on the first Saturday and Sunday of August every year at Lake Numazawa in Kaneyama Town. It is said that over 800 years ago, a man killed a giant snake (dragon) that lived at the bottom of Lake Numazawa in order to protect Kaneyama Town. Over the course of the 2 days, local people act out this folktale at the lakeside. Come and visit to enjoy some local shows, watch firework displays on the Saturday night, and swim in the lake!As a rough framework, fireworks typically launch around 8pm on the Saturday night, coinciding with the arrival of the great snake, and the samurai warriors arrive to perform around 12pm (noon) on the Sunday.Visitors arriving by car should park according to instructions from staff in the large auxiliary car park - this is close enough to the lake to be a short walk, but shuttle buses also run regularly between the two locations, the journey taking about 2-3mins.
Aizu Painted Candles are one of Aizu’s most well-loved traditional crafts. Aizu Painted Candle Festival was started in order to let people all over Japan (and all over the world) know about this traditional craft, and to give people an appreciation for the work that is needed to make every single candle. Take in the picturesque snowy scenery in Aizu-Wakamatsu City by candlelight this winter. Aizu Painted Candle Festival takes place at Tsurugajo Castle and Oyakuen Garden on the second Friday and Saturday of February.The 2026 festival will be held on Friday 13th and Saturday 14th February, 2026.