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Events

Ouchi-juku Snow Festival

Ouchi-juku’s rows of thatched-roof houses (which date back to the Edo Period) are transformed into a winter wonderland during Ouchi-juku Snow Festival, which takes place every February. Bright white snow falls and slowly builds up, as candles burn bright in snow lanterns, bathing the old post town in warm light. Various events are held during the two-day festival, the highlight being the fireworks on the first evening. The 2025 festival will be held on Saturday 8th and Sunday 9th February. ---------------------------- For reference, this was the snow festival schedule for 2024: Getting to Ouchi-juku BY LOCAL TRAIN & BUS 2024: Download in PDF:Ouchi-juku Snow Festival 2024 The Event Scedule & The Special Schedule for Public Transportation   Note added on January 9, 2024. We checked with the bus company that operates the Saruyugo Bus to see if reservations can be made. They are accepting reservations through their reservation website or by phone. Reservations have priority. The reservation site was only in the Japanese language, so we strongly recommend that you use the translation function to make reservations. Saruyugo Bus Reservation http://london-taxi.jp/saruyu_reserve/

Ouchi-juku Snow Festival
History & Culture

Hideyo Noguchi Memorial Museum

Most people probably don’t know who Hideyo Noguchi (1876-1928) is by name but just look at a 1,000-yen note and you’ll know his face. A renowned bacteriologist, Noguchi made great advances in the research of a vaccine for yellow fever. He’s also credited with the discovery of the agent which causes syphilis. This memorial museum was established to honor the Nobel-nominated bacteriologist, and to introduce his life achievements. The house where Noguchi was born stands within the museum grounds. Visitors to the house can see the fireplace where he fell as a child, leading to him seriously burning his left hand. The alcove post of the house has carved into it the words of resolution Noguchi made before he went to Tokyo. The exhibition room contains many resources that introduce Noguchi's life and accomplishments, including his favorite articles, letters, and photographs. In Noguchi's laboratory, which was recreated for the memorial museum, visitors can interact with a robot designed in the image of Noguchi. The robot answers questions from visitors and gives them encouraging messages. Though the house retains its Meiji Period charm, the hall and facilities were renovated in April 2015, during which time the experience-based corner was added. Here, guests can learn about bacteriology through videos and interactive games. Aizu-Ichiban Café, a café which renovated from the clinic where Hideo Noguchi received treatment for the burns he suffered to his left hand, is located nearby. Once named Kaihiyo Clinic, this is where he spent much of his youth and acquired his motivation to study and ambition to help others. There are also a number of his belongings on display, making it an interesting place to visit after a trip to the museum.

Hideyo Noguchi Memorial Museum
Hot Springs

Tsuchiyu Onsen

Tsuchiyu Onsen, located at the heart of Mt. Azuma, is surrounded by beautiful scenic spots, and is home to many ryokan and hotels - such as Hotel Sansuiso - that make the most of the abundant onsen water. As well being to make day-trips to the baths at many of Tsuchiyu Onsen's ryokan, there are also footbaths and public baths dotted throughout this quaint town. A Japan of years gone by is captured in the nostalgic streets of Tsuchiyu Onsen. Check out the various shops selling the town’s famous Kokeshi Dolls (a Japanese traditional craft), browse for omiyage or stop by at a café.

Tsuchiyu Onsen
Cultural Experiences

Design Your Own Shirakawa Daruma

There are records of Shirakawa Daruma (Japanese traditional dolls) being sold as far back as the feudal reign of the Niwa Domain in 1627. Current Shirakawa Daruma are known as “Shirakawa Tsurugame Shochikubai Daruma.” The faces of these dolls are painted to incorporate various animals and plants, with the eyebrows representing cranes, the mustache representing a turtle, the ears representing pines and plum trees, and the beard representing bamboo or pine trees. All of these images are thought to bring good luck. The daruma is known to be a very classical, lucky talisman, started by Matsudaira Sadanobu, the lord of Shirakawa, when he hired the renowned painter Tani Buncho to paint the now famous face on the daruma doll. Once every year a large Shirakawa Daruma Market is held to celebrate and sell the beloved daruma dolls. You can paint your own daruma at the two daruma workshops in town!

Design Your Own Shirakawa Daruma
Nature & Scenery

Koriyama Nunobiki Kaze-no-Kogen (Koriyama Nunobiki Wind Farm)

These windy highlands are located at the plateau summit of Mt. Aizu-Nunobiki. It’s location to the south of Lake Inawashiro provides ample breeze to power the 33 windmills that stand majestically atop the highland plateau. Nunobiki Kogen Wind Farm is one of Japan's largest wind farms. It's location at an altitude of about 1,000 meters, makes for a truly fantastic view of the surrounding scenery.From early August to early September, visitors can enjoy amazing vistas of the beautiful himawari batake (sunflower fields). The sunflowers here are planted at 3 different intervals, meaning that visitors can enjoy seeing them throughout the summer months.Sunflowers aren’t all that Koriyama Nunobiki Kaze-no-Kogen has to offer flower lovers:  - from August to September - you can see cosmos blooming. Of course, visitors are always greeted with superb views of Lake Inawashiro and Mt. Bandai.There are walking courses along the plateau, so visitors can explore the area and snap some great photos. One really amazing photo spot can be found at the observatory. Depending on the timing of your visit, you might be able to purchase some local vegetables at temporary stalls. We recommend trying the region’s famous Nunobiki Plateau daikon radish.   

Koriyama Nunobiki Kaze-no-Kogen (Koriyama Nunobiki Wind Farm)
Nature & Scenery

Tatsuzawa Fudo Falls

Breathe in the cool, crisp negative ion air and relax under the shade of trees as you marvel at the beauty of the Tatsuzawa Fudo Falls. Two waterfalls make up the Tatsuzawa Fudo Falls; Odaki is considered the male fall and is the larger of the two (16 m tall), while the smaller of the two is considered female and called Medaki. The sight is indeed lovely to behold as the silvery waterfalls over the rocks below. The Tatsuzawa Fudo Falls are located in Inawashiro Town and are beautiful year-round. These falls are also a treasure for photographers because of how serene they are surrounded by nature on all sides. In spring and summer, the lush greenery makes the whole forest feel alive; in autumn, the vibrant colors of the leaves reflect off the water and give it a painterly feel. With proper snow equipment, you can even visit in winter and see the stark contrast falls against the white snow. The drive up to the falls is only 15 minutes from central Inawashiro Town, and there’s a small parking lot about a 10-minute hike from the falls. The walk itself is easy and smooth. You’ll first pass Lady Medaki before arriving at the main Odaki falls. And with maple trees framing the waterfall just perfectly, you’ll want to be sure to remember your camera and perhaps a tripod as well. There is even nearby onsen for you to stay and relax afterward. So why not visit the falls to relax your mind and soul, and then go for a soothing dip in the hot springs to rejuvenate your body. You won’t be disappointed with the vista of the falls or the nearby area.

Tatsuzawa Fudo Falls
Accommodation(Hotels)

Spa Resort Hawaiians

Iwaki Yumoto Onsen is the source spring for Spa Resort Hawaiians, and together with Dogo and Arima hot springs, has a long history as one of the three major Japanese hot springs. You can enjoy five kinds of spa theme parks, including Water Park, Spring Park, Spa Garden PARO, Vir Port, and the largest open-air bath in the world, Edo Jowa Yoichi. These 5 parks are fed with 3 tons of natural hot spring water per minute. Spa Resort Hawaiians gives center stage to daily Polynesia-inspired dance shows that present dances from the South Pacific.

Spa Resort Hawaiians
Nature & Scenery

Oze National Park

Oze is home to a plethora of beautiful flowers. These include the Asian skunk cabbage that blossoms in the marshes as the snow melts, and the bright yellow of the Nikko Kisuge, which is reflected in the marshes just when the surrounding mountains become green. The nature of Oze is symbolized by its beautiful flowers, and together with the mountains, lakes, marshes, rivers, forests, and wildlife that lives in this region, create a stunning sight. Chozo Hirano opened up the area around 100 years ago, and because of the protection of its magnificent nature up until now, Oze has become a symbol of nature conservation in Japan. The beautiful nature of Oze presents a different face throughout the seasons, and all continue to charm us.  Key points of the sightseeing spot/ recommended points for tours:  In order to both preserve the precious nature of Oze, and to be able to come face-to-face with its splendor, we recommend that you visit on weekdays, and take your time to encounter the nature of Oze. Oze has the Ozenuma Visitor Center and the Oze-Yamanohana Visitor Center as locations from which you can both appreciate Oze's nature, and learn about the environment. At the visitor center, you can learn from displays that explain in an easy-to-understand the formation of the nature in Oze, points to see, and the most up-to-date information about the natural environment. This lets you more fully enjoy the appeal of the nature of Oze. Visits are even more enjoyable when you know more; therefore we recommend visits with a guide who can tell you more about the nature and charm of Oze. We urge visitors to make use of the certified guides who have a wealth of knowledge about Oze's nature, culture, and history, and who can ensure your visit is safe.

Oze National Park
Nature & Scenery

Jododaira Visitor Center

Jododaira Visitor Center, located at an altitude of 1500 m, stands partway along the Bandai-Azuma Skyline sightseeing road. Jododaira acts as a base to spend the day hiking nearby mountain routes, including Mt. Higashi-Azuma (1,975 m) and Mt. Issaikyo (1,949 m). For those who don’t fancy a long hike, the 1-hour round trip walk up and around the crater at Mt. Azuma Kofuji (1,705 m) is perfect, as it is a very short walk from Jododaira Visitor Center. The Azuma mountains are all totally unique, and are great places to enjoy local flora and fauna. If hiking in this area, please be mindful that the altitude reaches close to 2000 m, so make sure to take equipment necessary in the event of a sudden weather change. The Jododaira area is also prone to high volcanic gas levels, so it is a good idea to check whether the area is open to visitors before making the drive up the mountain roads.

Jododaira Visitor Center
Nature & Scenery

Ozegahara Marsh

Ozegahara Marsh is a high-altitude marshland located in Oze National Park. This 8 square kilometer marshland is a popular hiking destination and is home to some rare plants, including white skunk cabbage, Nikko Kisuge, and Watasuge (a variant of cottongrass). Hiking trails at Ozegahara are well-maintained and used almost year-round for hikers, except in winter when the park is often closed due to snow. Being just 150 kilometers from Tokyo makes Ozegahara and the rest of Oze National Park a popular getaway from city life. Some people will even drive up early in the morning, hike the day away, and then return to Tokyo the same day. It’s admittedly a tough trip if you choose to do it all in one day. Instead, why not stay the night in one of the overnight lodgings and huts within the park grounds? There's also the option of staying at a minshuku (private homes that provide meals and lodging for tourists) in Hinoemata Onsen town. However you choose to travel to Ozegahara, you won’t be disappointed. The marshland has hundreds of small pools that are a beauty to admire. Two mountains, Shibutsusan and Mt. Hiuchigatake, almost seem to stand guard over those who admire the lovely marshland scenery. The most popular trail to hike is the Hatomachitoge, as it is only a one-hour walk from the western end of the marshland. Visit in late May to early June to enjoy the famous white skunk cabbages as they bloom across Ozegahara. In July and August, the marshlands are painted a gentle yellow by the Nikko Kisuge flowers. And in September and October, the autumn colors bathe the marshland in bright gold and crimson.

Ozegahara Marsh
Blog(Destination Spotlight)

Japan's Oldest Waterfall Sakura

Cherry blossoms in Fukushima Prefecture can be enjoyed over a long span of time from late March through early May because of the variation in climate across the wide distances between the East and West. One area particularly famous for cherry blossoms that features a number of famous trees is Miharu, which boasts more than 10,000 cherry trees. Take a trip to Miharu, the town of cherry blossoms, to experience springtime in Japan.Miharu's Most Famous Cherry Blossom TreeCountless tourists visit Miharu every year from mid to late April to view just one single cherry tree. The tree that draws these crowds here is known as Miharu Takizakura, a tree over 1,000 years old and one of the three most famous cherry trees in Japan. Designated a National Monument, this massive Shidare Zakura (Cerasus spachiana f. spachiana) that reaches 13.5 m in height and 11.3 m in girth was given its name 'Takizakura' ('cherry blossom waterfall') because the cherry blossoms that bloom from its long, hanging branches seem to flow like a waterfall.Unlike many other popular cherry blossom spots where one views entire groves of cherry trees, visitors come here to stand in awe at the singular beauty of this one great tree. This vision of countless cherry blossoms wrapping the hanging branches that spread in all directions is simply beyond words. The tree continues to awe innumerable visitors from both inside and outside Japan.The name 'Miharu' is comprised of the Chinese characters for the phrase 'three springtimes.' The origin of the name stems from the fact that here, the Japanese plum, peach, and cherry trees, which normally bloom one after the other, instead bloom all at once, causing three different periods in springtime to happen at the same time. The town of Miharu fully embraces springtime when the cherry blossoms bloom on top of the already blooming plum and peach trees.Takizakura lives on as a symbol of the town as an elder statesman who has watched over the land for over 1,000 years. The unfurling of its blossoms augers the arrival of spring and the coming to an end of the severe cold of winter. Visitors celebrate the coming of spring and share their joy together.Once Takizakura blooms, the night view of this spectacular tree becomes bathed in lights. Thus both the sight of the tree in the daytime soaking up spring sunlight and the sight of its bewitching beauty that seemingly floats against the sky in the evening, are worth seeing. Another great thing about Miharu is that one can view numerous famous cherry blossom locations and trees in a single trip if traveling by car. Takizakura is located closeby to other famous ancient trees, such as the 400-year-old Jizozakura, said to be Takizakura’s daughter, and the 350-year-old Fudozakura, said to also be a descendant.Come to Miharu Town to enjoy the grandeur of these cherry trees, and make sure to prepare your camera. Cherry trees only display the beauty of their blossoms for but a fleeting moment each year. The blossoms bloom at once for a brief time, and before long the petals fall to the ground. Make sure to check online for the latest information on the timing of the cherry blossoms before making your trip to Miharu. Also check out this page for information on reaching Miharu Takizakura.Useful LinksMiharu TakizakuraReaching Miharu TakizakuraFukushima's Top Cherry Blossom Spots

Japan's Oldest Waterfall Sakura
Gourmet & Shopping

Suehiro Sake Brewery Kaeigura

Suehiro Sake Brewery was founded at the end of the Edo Period, in the mid 19th century. The Kaeigura (the building where the sake is brewed) has been designated as an important historical building by Aizu-Wakamatsu City. Here, visitors can take a guided tour of the sake-brewing process, as well as of old Japanese-style rooms which were built during the Meiji Period. The brewing process takes place from October to March every year. During this time, visitors can see the process and conditions inside the fermentation tanks. Visitors may try between six and ten different kinds of sake for free year-round. Suehiro sake and other Aizu products are available for sale on-site. On the left side after entering the gate stands a café called Kissa Ann. The architecture of Kissa Ann was remodelled from the Kaeigura's oldest storehouse. Here, you can enjoy coffee made with water prepared especially for making sake, and cake made using high-quality sake.

Suehiro Sake Brewery Kaeigura
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