Ouchi-juku Hange Festival

Ouchi-juku Hange Festival

Held every year on July 2, the Ouchi-juku Hange Matsuri (‘mid-summer festival’) is a charming festival with hundreds of years of tradition behind it. The festival takes place at the traditional Edo period post town of Ouchi-juku, about 40 minutes south of Aizu-Wakamatsu City. It features a vivid parade featuring men in black eboshi caps carrying around the mikoshi (portable shrine), as well as the famous red-faced Tengu, supernatural creatures seen as spiritual guardians.

Originally held to venerate the spirit of Prince Mochihito, an emperor’s son said to have taken refuge here after the Genpei War, the festival is now a broader community event that prays for household safety and strong harvests.

Blessings are invoked at 12:00pm at Takakura Shrine, with the parade starting from 12.30pm and winding its way slowly through the village until about 3pm. They take breaks at several points, so it’s even possible to duck into a nearby soba restaurant for lunch. (A great time to try negi-soba, the Ouchi-juku speciality of soba eaten with a long onion!)  

Venue Details

Venue Details
Best Season
  • Summer
Estimated Visit Time2h
Parking500 yen for regular cars; up to 3,000 yen for large buses
Entrance FeeFree entry to the village
Access Details
AccessYamamoto, Ouchi, Shimogo Town, Minamiaizu District, Fukushima Pref. 969-5207
View directions
Getting there

By Car: 75 min from Shirakawa I.C. exit off the Tohoku Expressway. (Or 50 min from central Aizu-Wakamatsu City)

By Train: 15 min by taxi or bus from Yunokami Onsen Station

Mapcode for Car GPS: 433 583 290*64

Useful Links

Getting to Ouchi-juku [Detailed Access Information]

Ouchi-juku Gourmet Tour Model Itinerary

Visiting the Ouchi-juku Snow Festival

Ouchi-juku Snow Festival Information

Ouchi-juku Kimono Experience

Mountain and Travel Course Guide [Going from the Old Village of Ouchi-juku to a Beech Tree Forest in Mt. Onodake]

Fukushima Festival Guide

Nearby

The World Glassware Hall
Cultural Experiences

Paint Your Own Akabeko

Bookings for the akabeko painting can be made on the official reservation page.What is 'Akabeko'?The akabeko legend started at Enzoji Temple in Yanaizu Town, in the Aizu region. The construction of this temple began in the year 807, but due to a huge earthquake at the end of the seventeenth century, it had to be repaired in 1617. It was during the reconstruction of the temple that the akabeko became a folk legend.It is said that moving the wood and other supplies necessary for the reconstruction work was incredibly difficult because materials had to be transported from various villages upstream of the Tadami River. The materials were heavy and the journey to the temple was long. Cattle were used to transport materials, but many struggled to bear their loads.Then, out of nowhere, appeared a cow with a red coat. (It should be noted that, in the past, the word ‘red’ was used to describe the color ‘brown’, so it is likely that it was a brown cow.) The red cow supported the other cows and helped the priests who were constructing the temple until it was completed. Then, it suddenly vanished.'Akabeko' means 'red cow' in the local dialect.A number of statues of the cow were built inside the temple grounds so that the people of Yanaizu could express their gratitude to the akabeko.In the years following, there was a range of legends about the akabeko, with stories such as families who owned akabeko being rid of sickness upon stroking the cows. They continued to hold their status of bringers of good luck and strength. Families bought or made akabeko toys for their young children to play with.Akabeko Painting ExperiencesIn recent history, the Aizu tradition of painting akabeko began. It is said that this tradition started as something to do for children visiting Aizu-Wakamatsu City as part of school trips. This was when the story of the Akabeko evolved once more, into its newest papier-mâché form. The stripes on the face and back of the papier-mâché Akabeko are said to represent strength and perseverance.There are a number of workshops in Aizu-Wakamatsu City where you can paint your own Akabeko. Most workshops offer the standard red, white, and black paint. These talismans for good health make very cute and lightweight souvenirs to take home for family and friends – or keep for yourself! Those who prefer to buy a ready-painted Akabeko will be able to find it at most souvenir shops.BookingIf you would like to book an akabeko painting experience at the Tsurugajo Kaikan (a shopping complex located next to Tsurugajo Castle), please access this page.

The World Glassware Hall
Cultural Experiences

Aizu Hongo Pottery Workshops

A little-known treasure, Aizu Hongo pottery (known in Japanese as 'hongo-yaki') is the oldest type of pottery in the Tohoku region. Aizu Hongo pottery's history dates back to the Warring States Period (1467 – 1615), when Ujisato Gamo, leader of the Aizu clan, ordered renovations be made to Tsurugajo Castle. The production of ceramic tiles for the castle roof kick-started the tradition of making pottery in Aizu-Misato Town. During the early 1600s, Masayuki Hoshina (who founded the Matsudaira house) invited ceramic craftsmen to Aizu-Misato from Owari - a region famous for its pottery - in order to increase the skills of locals.It was from this time that Aizu Hongo-yaki production began in earnest. At the peak of its popularity, there were more than 100 potteries in the town. There are currently 13 left, which are centered around Setomachi in Aizu-Misato. The rich variety of wares produced from workshop to workshop is just one of the fascinating things about visiting the area. Aizu-Misato Town is also known for the area's unusual ability to produce both great-quality earthenware and delicate porcelain.Please enjoy taking a look around the various shops, workshops, and kilns, and try making pottery for yourself!

The World Glassware Hall
Cultural Experiences

Tsukimigaoka Chomin Center

Tsukimigaoka Chomin Center (a town hall-turned-hotel which is only a 20-minute walk from Aizu Yanaizu Station) is known for their famous sauce katsudon lunch. This dish contains fried pork cutlet and a simple egg omelet on rice which is covered with a savory sauce that simply melts in your mouth. There are other places in Yanaizu that serve the katsudon dish as well, but according to local opinion, the katsudon at Yanaizu Chomin Center is hard to beat. Why not stop by and fill your stomach before taking in the other local sights? There are even some great shared hot spring baths, which can be enjoyed as day visit onsen. There are plenty of nearby attractions. Enjoy your time hiking or fishing or at the nearby Kiyoshi Saito Museum of Art or the beautiful and serene Enzoji Temple. Kiyoshi Saito Museum of Art houses works by esteemed woodblock artist Kiyoshi Saito and the beautiful works he created throughout his lifetime. At the Enzoji Temple experience tranquility and nature, also learn about the origin legend of the akabeko, the nodding red cow famous in the area. And only a 15-minute drive away you can look at the No. 1 Tadami River Bridge View Spot; this bridge offers a spectacular sight of the Tadami River and the surrounding nature.

The World Glassware Hall
Cultural Experiences

Kimono Experience in Aizu-Wakamatsu City

You can now try on yukata or kimono at Tsuruga Kimono Rental Shop, which opened in April 2019. Tsuruga Kimono Rental Shop is located on the second floor of Tsurugajo Kaikan, which is right next to Tsurugajo Castle in Aizu-Wakamatsu City. Rent a kimono or yukata and take photos with friends and family in front of the castle, or venture a bit further to the historical Nanokamachi-dori Street to feel like you have stepped back in time. Come and make some great memories in Aizu-Wakamatsu City!

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